| Perot, Pickens and our oil future
Both billionaires will do the nation a great service if their viral Internet marketing campaigns build the badly needed grassroots support to help wean us from foreign oil. Pickens' deep-pocketed multimedia campaign includes PickensPlan.com and a Facebook page as tools to build buzz.Pickens says natural gas could be used to power cars and trucks instead of gasoline, and wind power and clean coal could replace natural gas in generating electricity. He concedes that it is not a complete solution but would at least provide a significant step away from economic disaster.Yes, America's infatuation with oil made Pickens rich. Yes, he has significant investments in natural gas and wind power. But the United States must make different and better energy choices. Who better than Boone Pickens to champion this crusade?Sometimes, when money talks, it makes a lot of sense.This editorial from the Dallas Morning News was distributed by The Associated Press.
Le tatoué du Zune fait encore plus peur avec un iPod touch
Apple, si tout ceci n'était qu'une énorme campagne de marketing viral, sachez que cette photo effraiera le plus loyal des fanboys. Les applemaniaques préféreront jeter leur iPod plutôt que de risquer d'être assimilés à toute cette histoire de serial tatouages de mauvais goût. Pour ceux qui n'auraient pas suivi l'histoire depuis le début, Steve, qui pose sur la photo, s'était fait tatouer aux couleurs du Zune pour clamer au monde son indéfectible soutien au baladeur de Microsoft, et avait multiplié les tatouages avant de se raviser récemment et d'acheter un ipod touch. [iPhone Savior] .
Successbyinternetmarketing.com Teaches a New Way to Implicate
One such good example is Viral Marketing. When new marketing techniques are introduced specialists need to be trained in that technique to meet the requirements of the customers. Successbyinternetmarketing.com is a website that is well versed in all the latest marketing techniques, including viral marketing. The team of experts at successbyinternetmarketing.com have been specially trained so that they can meet any challenge that has been outlined by .
Sony Ericsson posts massive profit decline, cutting 2000 jobs
The move toward viral marketing of their next-generation handsets could be a sign that Sony Ericsson has realized its marketing weaknesses and is changing up its gameplan to appeal to the more savvy mobile phone consumer. Keep reading for the full press release. STOCKHOLM, Sweden - Mobile phone maker Sony Ericsson on Friday posted a 97 percent drop in second-quarter earnings and said it would slash 2,000 jobs worldwide in a move to cut costs. The LM Ericsson and Sony Corp. joint venture blamed the earnings decline on tougher market conditions, higher development costs and negative effects from exchange rate fluctuations. Company spokeswoman Lisa Canning in London said the company would cut 2,000 jobs "within the next 12 months" as part of an effort to reduce operational costs by 300 million euros ($470 million) per year.
amiando ViralTickets - Viral Marketing for Events With Europe's
"With ViralTickets we enable event organisers to leverage the internet's viral effects for their event marketing. They will sell more tickets with less marketing effort." says Felix Haas, co-founder of amiando. This exciting feature is part of the new version of amiando where functionality and design have been completely upgraded. The user is greeted personally by a host presenting the available online tools. Using amiando event organisers create individual event websites for free and manage their online communication. Individual designs, optional info pages and a large variety of modules, e.g. Flickr pictures, YouTube videos or convenient survey modules, offer almost endless possibilities to adapt design and functionality according to the needs of each event organiser. amiando amiando is Europe's leading event organisation platform and makes professional event organisation easy.
Viral marketing techniques latest buzz in Bollywood
New viral marketing techniques are the latest buzz in Bollywood films. Love Story 2050 too used the internet to generate a different buzz around the film through some innovative campaigns and the much-awaited Akshay Kumar starrer, Singh Is Kinng has partnered with web portal India FM which will go live on Monday with an interactive campaign where the users will see Kumar doing stunts while the users can play a game where they get to be Akshay Kumar.
Films have now moved on from just plain vanilla advertisements to ones that ensure more interactivity with the audience. Misrosoft Advertising rich media banner where Imran Khan comes alive to interact with the user on his desktop, walks on the website, looks around, knocks on your screen and then walks into the advertisement and even moves to the tune of the song Kabhi Kabhi Aditi Zindagi worked really well for both.
Proto.in goes north
I couldn't stay for the rest of the day and hence missed out on Amit Ranjan's (founder of slideshare) presentation on Viral Marketing. Apart from this, there were talks from Shashank Ghosh (Quick Gun Murugan Fame), Gaurav Bhatnagar (Tekriti Software) Sanjay Andaram (Jumpstart). Day 2 Day 2 was action packed with quite a lot of start-ups in various categories such as e-commerce, mobile, internet applications and even a category called out of the box. It was a little strange for I reached the venue late, or at least that's what I had thought. It took quite an effort to locate the door to the Dogra Hall. The event kick-started as they started to air some famous speeches by Guy Kawasaki, Steve Jobs, Bill Gates. And then the companies started to take the stage.
10 Questions with Ivo Laurin
WOM marketing has three basic pillars. The first, which includes viral marketing, operates online and usually spreads ideas through attachments or URLs in e-mails. The second pillar happens offline, and is about creating topics that are then spread from person to person. If successful, this method can warp into the third branch, in which the topic doesn’t just receive exposure among the target group, but also among larger population groups and the media. .
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